Why are video testimonials cuter than kittens? It’s an intriguing question. Some might even call it bizarre. But wait a little longer for the explanations. Why kittens? If we’re talking about kittens, it’s because some companies don’t hesitate...
10 ways video testimonials make coaches rich Coaches, whether online or offline, need more than anyone to prove the relevance and effectiveness of their coaching to their prospects.But the coaches don’t have anything concrete to show.And as we often say: who...
9 reasons why you should talk to your boss about video testimonials. You’re a marketing or communications professional. You’re on top of all the latest trends that will enable your company to outperform all your competitors. And in particular, the latest...
The evolution of testimonials Testimonials have evolved over time as a marketing tool, from oral testimonials, the famous word-of-mouth, to written testimonials, propelled in particular by ecommerce sites. And finally to video testimonials, with the rise of...
Save your business with video testimonials alone There can be many reasons why a company is in difficulty. One common reason is that the company is not sufficiently differentiated in a competitive market, and lacks credibility in relation to its competitors. Action...